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About Fuel Insights

About Us

Fuel Insights has been built on the experience of more than twenty years of consumer research—from start-ups to large multi-nationals and all types of companies in between. 

Fuel is owned by two partners with deep experience in design, research, brand strategy, advertising, and marketing for a wide range of clients, and is supported by a brilliant team of developers and programmers with world-class experience. 

What separates Fuel from other research companies is our focus on our partners, Ad Agencies and Design Firms, this is where we learned our craft and we have built the business around the needs of these firms.  Fast, cost-effective, accurate research in-line with the needs of todays pace, we run as fast as our partners need us to run.

“We have chosen to primarily work with Ad Agencies and Design Firms, because we understand the wants & needs of these businesses and we can provide excellent, cost-effective services as their partner.”

- Doug Sapp, President of Fuel Insights.

A few things you’ll find inside when you set-up your free Fuel Insights account:

  • Fuel Insights is a “white label” solution that allows you to promote your brand or your client’s brand when you conduct research
  • A suite of tools rather than a single choice, including a User Experience tool, Survey engine, and a Card Sort tool . . . new options are also continually being developed
  • True "Drag-and-Drop” functionality for any of the research options
  • The option to easily apply "Logic" to any step in the research process
  • A responsive platform: research that can be conducted on a Smart Phone, Tablet or PC all with the same level of ease

We believe that Fuel Insights represents the next step in the evolution of online research options. Sign-up for your free account today and begin experiencing the power of Fuel Insights for company.

Any questions?...